Who are we?
My Creative Factory (MCF) is the first startup in Asia to provide a service that blends music with gift-giving. MCF is a newly incorporated startup in Singapore and aims to provide this service for schools via a project-based internship, wedding agencies as a vendor as well as businesses via other models.
What we do?
My Creative Factory aims to provide an alternative to gift-giving by creating personalized and customized songs for your particular occasion. For e.g. instead of buying yet another box of chocolates for an anniversary, what if your gift could be a personalized song written and created exclusively for your special occasion?
How do we do it?
Our process varies depending upon our customer. But in general, we first try to understand what the customer’s specific song requirements are. These include occasion for the song, preferred genre, preferred language and style. Next, the artist takes several days to write, record and produce a song that is ready for the customer to give as a gift.
Additionally, we also provide an add-on service for customers looking for a visual gift. This includes creating a music video using footage that is provided by the customer. Results so far have involved a high emotional response from the receiver of the gift along with an element of complete surprise not knowing how memorable and priceless a gift like this could be.
Why do we do it?
The biggest benefit of such a gift is the fact that it will never lose value. This song can be kept, carried and listened to even five decades from today. Moreover, a song written by a credible artist just for you is bound to add a significant amount of emotional appeal to your gift while also allowing you to express yourself creatively with minimal effort. Not only are you gifting yourself the most emotional and timeless experience with this service, but you will also be helping an artist finance a part of their artistic journey. Artists who are part of the program will be the ones that will rely on this income to support their own musical careers.
Previously worked at Fujitsu Microelectrics Asia Pte Ltd., Louis Dreyfus Commodities Asia Pte Ltd., Adam Smith Singapore Pte Ltd.
Rudra P Kundu
Previously worked at Citibank, Cargill, Nokia.
Currently a treasure consultant in the Telecom sector in India.
Previously worked with Maruti Suzuki, Exon Mobil, Volkswagen and Peugeot.
Currently a leading brand consultant in India.
Yajur Vasudev Madan
An independent artist with writing experience of over 1000 songs, 3 albums, and 18 years of stage time.
Currently a student at Singapore Management University.